When you think about Apple Inc., I am sure the image of a worldwide business juggernaut probably comes to mind. Over the years, Apple has relied on some brilliant ad campaigns, that went viral, to become one of the wealthiest companies in the world.
However, the idea that this business ever relied on cold calling to become successful simply doesn’t sound plausible.
In fact, the very notion that Steve Jobs would ever pick up a phone and made cold calls probably sounds preposterous, but is it? Read the rest here »
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I recently came across the Hypnotist Marshall Sylver’s video on YouTube and was intrigued to watch him work his craft. I was curious to see if there were any techniques that might carry over to the sales game.
I was surprised to find that he actually performs at some venues and then returns to conduct his seminar where he teaches the sales techniques he gleaned from his hypnotist training and experience.
When you think of Apple Inc. you might conjure up an image of a business underdog that became a billion-dollar juggernaut that’s on the verge of cracking the trillion-dollar threshold. Of course, all of their out-of-this-world innovations, tech breakthroughs and beautiful designs might also come to mind. However, many don’t readily associate this unicorn business with major blunders; but they have made three disastrous decisions, what are they? Read the rest here »
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In the Netflix series, The Legend of Bruce Lee, we learn that Bruce Lee was not born with the desire to be a Kung Fu hero. In fact, his father discouraged this endeavor. However, persistent bullying eventually caused Bruce to develop a burning desire to learn Kung Fu.
It was this very difficult situation that later lead to Bruce Lee’s secret motivational technique, what was this technique, and can it work for lead generation? Read the rest here »
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